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Sjodin is the principal and founder of Sjodin Communications, a public speaking, sales training, and consulting firm based in Newport Beach, California. She is one of America’s most highly sought-after female speakers and has trained and motivated thousands of people from all over the world. Her unique specialization is advancing the persuasive presentation skills of professionals. She is the author of the national best-selling book Small Message, Big Impact and the highly acclaimed New Sales Speak—The 9 Biggest Sales Presentation Mistakes and How to Avoid Them.