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Set the stage: Life insurance is not a need — it is a WANT!

Emily Prendiville, CLU, ChFC

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Create unlimited possibilities! Communicate to your clients not why they need life insurance but why they WANT life insurance. Develop a message so definitive you would be guaranteed an appointment. Learn one “trick” question that can change the way people view life insurance, opening their minds to the true power of its living benefits. Prendiville’s process addresses all of these and more, creating an environment where people want to write big checks for their own reasons, not yours.
 

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