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Do's and don'ts of seminar marketing

James William Johnson

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To survive and thrive in the financial services business, you must always be marketing. Seminars are an excellent way to do that. They come in many shapes and sizes, from dinners to professional group presentations to simple two-minute elevator speeches. Johnson covers some of the do’s and don’ts of seminars and shares a 30-minute presentation you could easily tweak to suit your business.

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